Communications Manager

Full Job Description

Job Purpose:

Under the general supervision of the Vice President for Advancement, the Communications Manager/Public Information Officer serves to enhance the institutional reputation of the college through strategic communications, media relations, and stakeholder engagement to include business and industry, donors and elected officials.

As the college's Public Information Officer, this role manages FIOA requests and crisis communications across all communications channels.

Job Duties:

1. Media Relations & Public Information: Serve as primary media contact; cultivate relationships with local and state journalists; write and distribute press releases; respond to media inquiries; and manage FOIA requests in compliance with South Carolina law.
2. Crisis Communications Management: Lead crisis communication response during emergencies, incidents, or sensitive situations; develop and execute rapid response messaging; coordinate internal and external communications; and serve as official information source.
3. Strategic Stakeholder Communications: Execute communication strategies for key stakeholder groups including business and industry, donors/prospective donors, elected officials and community leaders.
4. Executive Communications & Presidential Positioning: Support the president's communications needs including speechwriting, talking points, presentations, and community engagement strategies; position the president as a visible community leader.
5. Institutional Publications & Content Development: Work collaboratively with the Marketing Manager, Graphic Designer & Website Coordinator and college departments on the development of institutional publications.
6. Copy Editing & Brand Consistency: Serve as copy editor for all College and Foundation publications, website content, marketing materials, and external communications; ensure clarity, accuracy, AP Style compliance, and consistent brand voice across all platforms and departments.
7. Performs other duties as assigned.

Requirements

A bachelor's degree and professional experience related to the development and dissemination of informational material.

Qualifications

Preferred. Bachelor's degree in Marketing, Communications, Business Administration, Advertising, Digital Marketing, or related field. Prefer the four year work experience to be in high education marketing, communications and social media.

Additional Information

The Technical College of the Lowcountry seeks to be the first choice for higher education in South Carolina’s Low Country Region.

The college is a public, open door, two-year comprehensive College of higher education.

The College is dedicated to serving the diverse educational, workforce development, and personal enrichment needs of the rural counties of Beaufort, Colleton, Hampton, and Jasper.

In an atmosphere of shared values, the College encourages creativity, innovation, and resourcefulness among its students, faculty, staff, and administrators.

South Carolina is making our Veterans a priority for employment in state agencies and institutions.

The Technical College of the Lowcountry is committed to a policy of equal opportunity for all qualified applicants for admissions or employment without regard to sex, race/color, religion, national origin, age, disability, service in the uniformed services (as defined by state and federal law), veteran status, political affiliation or belief, marital or family status, pregnancy, childbirth, or related medical conditions, including but not limited to, lactation, genetic information, genetic identity, gender expression, or sexual orientation.