RECREATION: Marketing Associate

Full Job Description

Casual non-benefited employees are limited to working no more than twenty-five (25) hours per week and no more than 900 hours in a fiscal year (July 1-June 30).

Hours: A regular set schedule for 10-15 hours a week in the office during the business hours of 8:30 a.m. to 5 p.m.

An additional 10 hours are available depending on the upcoming seasonal calendar for tabling outreach events that usually occur in the afternoons or evenings on weekdays and day and nights on weekends.

Casual non-benefited employees are limited to working no more than twenty-five (25) hours per week and no more than 900 hours in a fiscal year (July 1-June 30).

THE POSITION

Under general supervision, individuals assigned to this classification assist the organization to develop and design reports, websites, social media collateral and other marketing and presentation materials.

This classification focuses on the development of written and graphic representation for division or department materials.

Individuals in this classification are primarily focused on enhancing the Division’s social media presence, developing all written material, performing administrative tasks, attending fairs and events to promote Recreation Services programs; and perform/ related work as required.

DISTINGUISHING CHARACTERISTICS

This position is characterized by developing new and innovative marketing collateral with limited structure or routine work.

Work assignments are performed in collaboration with various divisions and levels of staff, independently, with responsibility for following through on development.

Contacts are regularly made both internally and externally at all levels of the organization involving tact, discretion, good listening and customer service skills.

The position requires creative ability, knowledge of how to generate graphics using The Adobe Suite, Canva, Microsoft Publisher, Word and Excel and the ability to exercise a reasonable degree of independent judgment.

This classification assists with development and implementation of standards for consistency in materials, written and posted on the internet.

Additionally, the position requires good written communication skills, public relations, interpersonal, and problem-solving skills and abilities.

The Marketing Associate receives direction from program supervisors and management staff.

Requirements

(May include, but are not limited to, the following):

• Design and produce effective collateral for digital and print to promote programs, events and services
• Design and produce graphics materials using computer-based and traditional methods to meet organizational standards and deadlines
• Produce highly creative work within an established organizational style
• Edit electronic newsletter articles and blurbs, program descriptions for activity guide/fliers/online descriptions and social media posts
• Follow all City standards related to branding and writing (Associated Press style), or as otherwise directed, and meet deadlines
• Develop written content and edit for brochures, reports, logos and other marketing and presentation materials
• Consult with City staff and provide technical coaching and training to colleagues
• Participate in the planning, development and production of written and graphics materials
• Assist staff in the development of presentations using PowerPoint and other presentation software
• Create, develop and monitor posts and comments for social media accounts
• Represent the division at community outreach events (such as fairs, special events, etc.) by promoting community services programs and services
• Perform other duties as required

WORKING CONDITIONS

Position is required to work on the Community Center campus and may not work from home.

Position requires prolonged sitting, standing, walking, reaching, twisting, turning, kneeling, bending, squatting and stooping in the performance of daily activities.

The position also requires grasping, repetitive hand movement and fine coordination when using a computer keyboard.

Additionally, the position requires near and far vision when reading and using a computer. Acute hearing is required when providing phone and personal service.

The need to lift, push and pull files, paper and documents weighing up to 25 pounds also is required.

Some of these requirements may be accommodated for otherwise qualified individuals requiring and requesting such accommodations.

Qualifications

The minimum qualifications for education and experience can be met in the following way:

• A bachelor's degree from an accredited college or university in marketing, communications, graphic arts or a closely related field; AND

• One year of related work experience that provides the required knowledge and abilities.

Licenses/Certifications: Possession and continued maintenance of a valid class C CA driver's license and a safe driving record.

Knowledge of:

• Computer programs utilized in the production of marketing collateral; specifically, the Adobe Creative Suite, Canva, Microsoft Publisher, Word, Excel and PowerPoint
• Dynamics of development of social media sites
• Basic principles of graphic design
• The Associated Press writing style

Ability to:

• Follow general instructions, directions and procedures;
• Accomplish assigned work and administrative tasks working independently or with a minimum of supervision;
• Process information and data in a relevant manner to reach reasonable conclusions and make practical decisions;
• Demonstrate flexibility of style relative to specific job assignments, working environments, shift schedules and hours;
• Interact well as part of a team;
• Perform relatively complex computer applications;
• Communicate with high proficiency in both written and spoken English;
• Use independent reasoning to solve programs of moderate complexity:
• Perform the essential functions of this position.

Skill in:

• Utilizing a personal computer and software relevant to this classification·
• Working effectively with others, as a contributing group or team member on multiple assignments
• Establishing and maintaining effective work relationships with a variety of people, including City staff, the public and outside consultants;
• Prioritize assignments and workload appropriately and responding to multiple deadlines
• Perform other duties as required

DESIRABLE QUALIFICATIONS

• Previous experience in writing marketing collateral, graphic design and social media collateral

Additional Information

APPLICATION INSTRUCTIONS & PROCESS
The application submitted must meet the minimum qualifications listed in the job description in order to move forward in the recruitment process with the City of Sunnyvale. The information provided in the Work Experience, Education, and Certificates/Licenses sections of the application will be used to determine if the application meets the minimum qualifications. A resume, employment history provided elsewhere in the application, or other attachments will not be accepted in lieu of the completed application.

Note: The minimum qualifications for experience are based on full-time experience (40 hours per week). Experience included in the Work Experience section of the application is calculated to the full-time equivalent (hours are pro-rated if less than 40 hours/week). Volunteer experience is not considered qualifying experience.

If you are interested in this opportunity, please submit a City of Sunnyvale employment application and responses to the supplemental questions to the Department of Human Resources as soon as possible.

Candidates are asked to fully describe any training, education, experience, or skills relevant to this position. Electronic applications may be submitted online through the City's employment page at Sunnyvale.ca.gov and click on JOBS. Late or incomplete applications will not be accepted.

SELECTION PROCESS:

Applications will be competitively screened based on the minimum qualifications of this position.

Based upon a review of the application materials, the most qualified candidate applications will be forwarded to the hiring department for review.

Application materials will be evaluated for job-related skills, experience and education. Individuals with the best match to the position will be invited to participate in an interview.

Applications are reviewed on an ongoing basis and information regarding next steps in the recruitment process will be sent via email. Please check your email regularly for status updates. You may contact Faye Brand at fbrand@sunnyvale.ca.gov or 408-730-3015 for application status.

Any candidate that is selected by the hiring department will be required to successfully complete a pre-employment process, which may consist of a background history check as well as medical exam(s) administered by a City selected physician(s) before hire.

Prior to starting work, all newly- hired employees will be fingerprinted to check conviction history.

A conviction history will not necessarily disqualify an applicant from appointment; however, failure to disclose conviction history will result in refusal of employment or termination.

Positions which are covered by the Department of Transportation regulations are required to submit to a pre-employment drug test and to random drug and alcohol testing.

ADDITIONAL INFORMATION

For more information regarding this employment opportunity, contact Lauren Eck, Recreation Coordinator 2, at 408-730-7331 or email: recreation@sunnyvale.ca.gov.

For information relating to the application process contact Faye Brand, Human Resources Technician at 408-730-3015 or email: fbrand@sunnyvale.ca.gov.

For assistance on how to fill out your job application, watch the following video:

• How to Apply for a City of Sunnyvale Job- YouTube (5:13)

The information contained within this announcement may be modified or revoked without notice and does not constitute either an expressed or implied contract.

The City of Sunnyvale is an equal opportunity employer. Applicants for all job openings will be considered without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, veteran status, or any other consideration made unlawful under any federal, state, or local laws. The City of Sunnyvale is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at (408) 730-7490 or recruitments@sunnyvale.ca.gov.