Marketing Assistant

Full Job Description

About the position: This position is Non-appropriated Fund (NAF) and is located at the Marketing Office at Kadena Air Base, Okinawa, Japan. Who May Apply: Open to everyone.

Applicants will be categorized by preference(s) and/or priority consideration eligibilities.

An applicant's eligibility will be determined based on eligibility claimed in the questionnaire and proof of eligibility MUST be provided with application by the closing date, 04/16/2026 The Area of Consideration for this vacancy announcement is US Citizens and legal US residents in Asia.

Legal US residents must possess a social security number and be citizens of a NATO country. Must be able to provide documentation proving residence status overseas.

Business Based Action Family Member Preference Military Spouse Preference Outside Applicant Veteran Spouse/Widow/Parent of Veteran Transition Hiring Preference In order to qualify, you must meet the experience requirements described below.

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social).

You will receive credit for all qualifying experience, including volunteer experience.

Your resume must clearly describe your relevant experience; if qualifying based on education, your transcripts will be required as part of your application.

Qualifying Experience: Must have work experience that provides the general knowledge in marketing/advertising principles and practices and latest advertising and marketing trends, sales and negotiating principles.

Specialized knowledge of FSS operations and programs highly desired. Ability to select appropriate material, arrange, and composite conceptual ad layouts and maintain well-organized files is required.

Knowledge of data collection methods (e.g., focus groups, surveys, etc.) and market research analysis experience required.

Knowledge of MS Office, project management principles, and graphic design as well as being enthusiastic and passionate about the field of work is a plus.

Must be able to read, write, and speak in English. Major Duties:

Serves as a marketing account executive and assists in developing and implementing marketing programs for the Force Support Squadron.

Under the direction of the Marketing Director, assists in developing communication strategies and marketing campaigns to enhance participation and increase financial income to FSS activities by determining the most effective and efficient media mix to reach the target audiences.

Determines best media 1nix necessary including print and digital ad design concepts for facilities advertisements, photo shoots, video promotions, radio commercials, social media and website.

Works with assigned FSS facilities to obtain information about upcoming FSS events and programs.

Maintain frequent contact with activity managers to understand and anticipate needs that best support the customer service and/or sales goals of the FSS facility.

Coordinates photographic support with marketing department photographer and facilities. Makes recommendations to activity managers on the design of effective advertising and appropriate media mix.

Attends major FSS events and provides constructive marketing feedback to activity managers.

Using standard industry practices, computer software and/or instruments specifically developed for use with FSS, adapts or modifies research techniques for local purposes.

Develops and ad1ninisters surveys and focus groups to collect data, tabulates responses, and assists in analyzing results. Assists in conducting media relations with on and off-base agencies.

Prepares and presents briefings to base functions such as Newcomer's Orientation and Commander's Calls.

Prepares drafts of, but not li1nited to, program overviews for publication in magazines, brochures, advertisements and promotional campaigns.

Prepares and presents information on weekly radio and video shows as applicable.

Arranges for advertising support of FSS programs and services from Wing Public Affairs and Armed Forces Network, Okinawa. Driving to the facilities is a regular, weekly requirement for the position.

The purposes is meetings and regular reviews of marketing materials. Assists graphic designers by providing design inspiration, sample layouts and selection of photos for marketing projects.

Assists commercial sponsorship and advertising coordinator as required and permitted by governing directives. Performs other related duties as assigned.

If interested in this position please preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/12930808