County Director BAMBERG/BARNWELL (Program Coordinator II) - 61069891 INTERNAL
State of South Carolina
FreshPosted Feb 4
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Posted: February 6, 2026 (1 day ago)
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INTERNAL POSTING: Deputy Director of Marketing and Communications
State of South Carolina
Department of Employment and Workforce
Location
South Carolina, 29210
Salary
$88,000 - $92,900
per year
Type
Full Time
More Communications & Media jobs →Closes
February 13, 2026More State jobs →
Job Description
Summary
This job involves leading the marketing and communications team for South Carolina's Department of Employment and Workforce, focusing on promoting the agency's workforce development efforts through media, outreach, and strategic campaigns.
The role requires overseeing staff, building relationships with stakeholders and news media, and creating content like speeches and social media posts to raise awareness of job opportunities and agency achievements.
It's ideal for an experienced communicator passionate about public service, with a background in media or public relations, who thrives in a team-oriented government environment.
Key Requirements
- Bachelor's degree in a relevant field
- Four years of experience in journalism, mass media communications, public relations, or a related area
- Knowledge of journalistic principles
- Strong skills in strategic communications, writing, and public relations
- Experience with traditional and digital media, including social media management
- Ability to lead and supervise a communications team
- Background in outreach related to education, workforce development, or state government
Full Job Description
About Us
Business is booming in South Carolina! Are you ready to be a part of developing and connecting the next generation of workers in this state? Year after year, experts pick our state as one of the best in the country for doing business. Just last year, South Carolina announced more than 14,000 new jobs and $10 billion in capital investment. Entrepreneurs are flocking to cities like Greenville, Charleston, Columbia, and Rock Hill to start and grow their businesses. And our hospitality industry is primed to take off as travelers from around the world continue to discover the beauty and accessibility of South Carolina’s mountains and coast.
Here at the South Carolina Department of Employment and Workforce (DEW), we are laser-focused on connecting every jobseeker who comes through our doors with their next great career opportunity! Are you looking for a meaningful position at an agency brimming with optimism and camaraderie that also offers job security, affordable health insurance, great retirement benefits, and work-life balance? If so, continue reading to discover your chance to make a difference at DEW!
**INTERNAL POSTING - only current DEW employees will be considered. **
Are you an experienced public information specialist with a talent for strategic communications, public relations, and writing? Do you have a mastery of traditional and digital media, and a background relevant to outreach efforts regarding education, workforce development, and/or state government?
Our Deputy Director of Marketing & Communications serves within the Communications division in Columbia. As ambassadors for the agency, individuals on the Communications team share the amazing work and accomplishments of DEW, SC Works, and the Coordinating Council for Workforce Development with the public. The incumbent will communicate expectations and provide support in alignment with the agency's mission and strategic planning. This role will serve as a liaison between DEW staff, SC Works partners, the Coordinating Council for Workforce Development members, and other key stakeholders. The selected individual will also help plan, develop, direct, and execute a comprehensive marketing and communications strategy on behalf of the agency.
Key Responsibilities
- Evaluate and develop programs to increase public and internal awareness of agency activities.
- Track communication, media events, outreach, and activities for analysis.
- Author speeches, quotes, business letters, articles, editorials, letters, and reports for key officials.
- Prepare and approve outreach campaigns and branding.
- Establish and maintain social media presence aligned with agency initiatives.
- Direct a professional public information staff in complex assignments.
- Evaluate and develop programs to increase public awareness of agency activities.
- Lead the agency's relationship with the state's news media.
- Supervise team members and support department efforts.
- Maintain a professional work environment that complies with EEO and promote equal opportunity, anti-harassment, and other agency HR and safety policies.
Requirements
A bachelor's degree and four (4) years of responsible experience in journalism, mass media communications, public relations, or related field.
Additional Requirements
Knowledge of journalistic principles and practices and techniques of disseminating information to the public through new media. Extensive knowledge of English usage, spelling, punctuation, and grammar and of writing and editing techniques. Ability to creatively and effectively write, edit and design reports and other publications covering agency subject matter within timelines and deadlines. Ability to communicate and speak effectively in public. Position may require overnight travel; position drives routinely as part of their job; position requires overtime work.
Additional Information
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